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TOC: Health Mar Quart

Introduction

Health Marketing Quarterly, 27(1)

 : : : TOC

: : journals

 

Relevant ARCategory:  


Using Lifestyle Analysis to Develop Wellness Marketing Strategies for IT Professionals in India
Sathya Suresh; Swathi Ravichandran [] []

Sensation Seekers as a Healthcare Marketing Metasegment
Donald R. Self; Carolyn Sara Findley [] []

Stakeholders’ Views of Service Quality in Community Pharmacy: A Qualitative Study
Lesley White; Christopher Clark [] [Google Scholar]

Preventing Fetal Alcohol Spectrum Disorders: The Role of Protection Motivation Theory
Magdalena Cismaru; Sameer Deshpande; Robin Thurmeier; Anne M. Lavack; Noreen Agrey [] []

Customer Advisory Groups: Another Way to Listen to the Marketplace
William R. Gombeski Jr.; Jan Taylor; Jason Britt; Karen Riggs; Tanya Wray; Suzanne Springate; Geoff Blair; Phil Bernard [] []

Altruistic, Cognitive and Attitudinal Determinants of Organ Donation Intention in Egypt: A Social Marketing Perspective
Mohamed M. Mostafa [] []

Visualizing Desirable Patient Healthcare Experiences
Sandra S. Liu; Hyung T. Kim; Jie Chen; Lingling An [] []