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TOC: J Con Mar

Introduction

Journal of Consumer Marketing, 27(1/2)

 : : : TOC

: : journals

 

Relevant ARCategory:  


Place-based marketing and regional branding strategy perspectives in the California wine industry
Johan Bruwer, Ray Johnson [] []

Identification, uniqueness and art consumption among bicultural consumers
Mohammad Ali Zolfagharian [] []

The importance of product aspects in choice: the influence of demographic characteristics
Mariëlle E.H. Creusen [] []

Attitudes of migrants towards foreign-made products: an exploratory study of migrants in Australia
Patrick Poon, Felicitas Evangelista, Gerald Albaum [] []

A qualitative study of mother-adolescent daughter-vicarious role model consumption interactions
Yossi Gavish, Aviv Shoham, Ayalla Ruvio [] []

The grandparent consumer: a financial “goldmine” with gray hair?
Dennis H. Tootelian, Sanjay B. Varshney [] []

Selective marketing to environmentally concerned wine consumers: a case for location, gender and age
Nelson Barber, D. Christopher Taylor, Sandy Strick [] []

The aging of Aquarius
Rick Ferguson, Bill Brohaugh [] []