UG CB Course
Introduction
Celso Augusto de Matos seeks new ideas in semester-long projects in Consumer Behavior classes at the undergraduate level
Dear colleagues,
I would like to ask for new ideas in semester-long projects in Consumer Behavior classes, undergraduate level. What are the activities that have worked best for you? (The semester has about 20 classes of 3 hours in length.)
Thanks in advance,
Celso Matos
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Dr. Celso Augusto de Matos
Unisinos Business School
University of the Sinos Valley (Unisinos)
Rio Grande do Sul, Brazil