TOC: J Bus Industrial Mar
Introduction
Journal of Business & Industrial Marketing, 25(1)
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Relevant ARCategory: |
Customer relationship management as a business process
–Douglas M. Lambert [] []
Antecedents and consequences of team reflexivity in new product development projects
–Mumin Dayan, Aydin Basarir [] []
The role of uncertainty and sales control in the development of sales manager trust
–Michael L. Mallin, Edward O’Donnell, Michael Y. Hu [] []
Maker-buyer strategic alliances: an integrated framework
–Chih-Pin Lin, Hsin-Mei Lin [] []
Trade fairs as communication: a new model
–Jim Blythe [] []
Objectives for successfully participating in trade shows
–Manfred Kirchgeorg, Christiane Springer, Evelyn K„stner [] []
The effects of co-location on marketing externalities in the salmon-farming industry
–Christian Felzensztein, Lars Huemer, Eli Gimmon [] []
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