TOC: Services Mar Quart
Introduction
Services Marketing Quarterly, 31(1)
 : : : TOC
: : journals |
Relevant ARCategory: |
Using Mystery Shopping to Compare the Service Quality of Banks in Turkey
–Musa Pinar; Zeliha Eser; Sandy Strasser [] []
An Exploratory Study of Foreigners’ Perceptions of Encounters With Local Authorities and Service Providers in France and Sweden
–Peter Hult‚n [] [Google Scholar]
An Assessment of the Marketing Strategy for Mobile Services of Ethiopian Telecommunication Corporation
–Zelalem Temesgen; Rakshit Negi; Eyob Ketema [] []
An Investigation of the Role of Job Resources in Mitigating Customer-Related Social Stressors and Emotional Exhaustion
–Osman M. Karatepe; Ilkay Yorganci; Mine Haktanir [] []
Consumer Perceptions of Service Innovativeness and Personal Control
–Mohammad Ali Zolfagharian; Audhesh Paswan [] []
Segmenting Demand for Long-Term Care Insurance Among Mature Consumers
–George P. Moschis; S. Todd Weaver [] []
Physicians’ Adoption of Pharmaceutical E-Detailing: Application of Rogers’ Innovation-Diffusion Model
–Fadi M. Alkhateeb; Nile M. Khanfar; David Loudon [] [Google Scholar]