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TOC: J Prod Brand Man

Introduction

Journal of Product & Brand Management, 18(7)

 : : : TOC

: : journals

 

Relevant ARCategory:  


The effects of product digitalization and price dispersion on search intentions in offline versus online settings: the mediating effects of perceived risks
Dipayan Biswas, Bidisha Burman [] []

Individual effects of product quality signals in the presence versus absence of other signals: differential effects across brick-and-mortar and online settings
Dipayan (Dip) Biswas, Sujay Dutta, Abhijit (Abe) Biswas [] []

Cross-country analysis of price levels and dispersion in online and offline environments: an empirical analysis in France and Germany
Fabio Ancarani, Frank Jacob, Fr‚d‚ric Jallat [] []

Cross-cultural equivalence of price perceptions across American, Chinese, and Japanese consumers
Juan (Gloria) Meng, Suzanne Altobello Nasco [] []

A demand-based model for the advance and spot pricing of services
Irene C.L. Ng [] []