EMAC McKinsey Award 2010
Introduction
2010 EMAC McKinsey Marketing Dissertation Award; Deadline 31 Jan 2010
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[From the EMAC Web Site – ch]
EMAC-McKinsey Marketing Dissertation Award
2010 EMAC McKinsey Marketing Dissertation Award
Increase the reach of your dissertation – apply for the Marketing Dissertation Award!
A new generation of marketing experts is developing the theories and tools that will shape the future of our field. The Marketing Dissertation Award, initiated by EMAC and McKinsey & Company, recognizes and encourages this emerging talent. This distinguished award will be presented in 2010 for the second time.
The top three finalists will be honored with cash prizes and the chance to present their work at the next EMAC conference.
Eligibility
Doctoral students who have completed or will com¬plete their degrees in 2009 are welcome to apply – whether their dissertations have been published or not. The institution granting your PhD must be located in Europe, the Middle East, or Africa. Your own nation¬ality has no influence on eligibility.
Selection
Submissions will be judged based on a defined set of criteria:
- Novelty
- Relevance
- Conceptual rigor
- Methodological rigor
- Quality of expression
- Potential impact.
The jury will be chaired by the EMAC VP Publications, who will appoint two EMAC members and two McKinsey representatives to compose the jury. The jury chair will also select a minimum of two external reviewers for each submission unless she or he judges the paper inappropriate or of insufficient quality. Based on the outside reviews and evaluation of the panel, three finalists will be selected to present their papers to the jury at the EMAC conference in Copenhagen, Denmark, on June 4, 2010. The jury will then select the winner, whose name will be announced at the conference gala dinner that evening.
Award
Finalists must be prepared to present their research at the EMAC conference in Copenhagen, Denmark. The cost of travel and accommodations as well as conference fees will be covered. In addition, the top three finalists will be honored with cash prizes (1st place: EUR 7,000; 2nd place: EUR 3,000; 3rd place: EUR 1,000).
Content required for Entries
To enter, submit a summary of your dissertation, a one-page abstract, and your CV. All materials must be in English. The summary should be no more than 30 pages long, including all tables, figures, and references. Shorter submissions are also welcome. Please use 12-point font and follow the format required by the International Journal of Research in Marketing (download guidelines at ).
Deadlines
To consider your submission, we must receive all application materials by January 31, 2010.
Please submit your application via our Web site:
If you have questions on submitting your entry, please contact:
Nina Payen, EMAC Executive Secretary
Phone: +32 (0) 2 226 66 61
E-mail: payen@eiasm.be
Finalists will be notified by the end of April 2010.