TOC: Intl J Retail Distribution Man
Introduction
International Journal of Retail and Distribution Management, 37(11)
 : : : TOC
: : journals |
Relevant ARCategory: |
Consumer-factors moderating private label brand success: further empirical results
–Mark S. Glynn, Shaoshan Chen [] []
How to solve product-harm crises in retailing?: Empirical insights from service recovery and negative publicity research
–Dirk Standop, Guido Grunwald [] []
Consequences of competition between national brands and private labels: Empirical results from different German outlet formats
–Rainer Olbrich, Gundula Grewe [] []
Moderating role of involvement in building a retail brand
–Bernhard Swoboda, Frank Haelsig, Hanna Schramm-Klein, Dirk Morschett [] []
Retailer premium own-brands: creating customer loyalty through own-brand products advantage
–Ying Huang, Patricia Huddleston [] []
Marshall Field’s becomes Macy’s: understanding retail brand
–Marilyn Lavin [] [Google Scholar]