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DIXON JOINS BAYLOR UNIVERSITY’S HANKAMER SCHOOL OF BUSINESS AS DIRECTOR OF KELLER CENTER

WACO, Texas – As of Fall 2009, Andrea L. Dixon is the Executive Director for the Keller Center for Research and the Center for Professional Selling and holds the Frank M. And Floy Smith Holloway Professorship in Marketing at Baylor University. As a scholar working at the interface between the firm and the customer, Dr. Dixon joins the Marketing Department at the Hankamer School of Business where buyer-seller relationships represent a strategic core of the department’s strategy. As Executive Director of the Keller Center, Dr. Dixon is responsible for leading associated faculty and managing staff in the Center. She will work with Baylor-based and outside scholars to produce academic and applied research within the Center and to disseminate the latter to key constituents, including members of the real estate sales industry.

Baylor’s Hankamer School of Business has been successful in attracting outstanding new faculty, due in part to the generosity of Gary Keller (Keller-Williams Real Estate), whose $5 million endowment for the Keller Center provides for cutting-edge research in the area of buyer-seller relationships. In addition to its emphasis on research, the Keller Center provides an outstanding academic program in professional selling—itself with its own prestigious advisory board.

The Hankamer School of Business has a clear strategy-Leadership With Integrity-capitalizing on strengths in ethics, scholarly productivity, experiential learning, and state-of-the-art professional education for its students. The Hankamer School of Business, ranked in Business Week’s Top 50, continues its efforts to achieve the University’s goals to assume a leadership position in higher education while maintaining a strong Christian mission.