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Marketing Analytics

Introduction

Prasad Naik seeks information on masters programs in Marketing Analytics or related degrees

 : : : Posting


I am looking for pointers to information sources or informed opinions on Masters degree in Marketing Analytics. For example, which schools currently offer such a degree (or related ones under different names), the fees and the starting salaries, industry demand projection going forward, differentiation from Stat or IT or MR courses or certificates/degrees, and so on.

Prasad A. Naik
Professor of Marketing
Graduate School of Management
University of California Davis
Davis, CA 95616

panaik@ucdavis.edu