TOC: Psych & Mar
Introduction
Psychology and Marketing, 26(9)
 : : : TOC
: : journals |
Relevant ARCategory: |
Humor and ad liking: Evidence that sensation seeking moderates the effects of incongruity-resolution humor
–Graeme Galloway [] []
The reflection effect in time-related decisions
–Nobuhide Zushi, Eleonora Curlo, Gloria P. Thomas [] []
The effect and moderation of gender identity congruity: Utilizing real women advertising images
–St‚phanie Feiereisen, Amanda J. Broderick, Susan P. Douglas [] []
Product involvement in organic food consumption: Does ideology meet practice?
–Anssi Tarkiainen, Sanna Sundqvist [] []