TOC: Intl J Tech Mar
Introduction
International Journal of Technology Marketing, 4(2/3)
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Relevant ARCategory:
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The management of marketing knowledge in the early phases of the innovation process
–Pamela Adams [] []
Stakeholder perceptions and implications for technology marketing in multi-sector innovations: the case of intelligent transport systems
–Michele D. Bunn, Faiza Azmi, Manuel Puentes [] []
Leadership in interorganisational network-based innovation projects
–Rene Chester Goduscheit [] []
Innovation politics: how serial innovators gain organisational acceptance for breakthrough new products
–Raymond L. Price, Abbie Griffin, Bruce A. Vojak, et al. [] []
From roles to skills Ä key persons in the innovation process
–Sebastian Gurtner, Nadin Dorner [] []
Overcoming resistance to innovations: an approach for the use of communication tools within the innovation process
–Nadin Dorner, Sebastian Gurtner, Michael Schefczyk [] []
Lead-using or lead-refusing? An examination of customer integration in mechanical engineering firms
–Guido Reger, Christian Schultz [] []
Key stakeholders’ interaction as a factor of product innovation: the case of Russia
–Maria M. Smirnova, Daria Podmetina, Juha Vaatanen, et al. [] [Google Scholar]
Launching technological innovations: the relevance of a stakeholder perspective
–Katrin Talke, Soren Salomo [] []
Absorptive capability and its mediating effect on the learning and market orientations’ influences on performance
–David Di Zhang [] [Google Scholar]
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