TOC: J Macromarketing
Introduction
Journal of Macromarketing, 29(2)
 : : : TOC
: : journals |
Relevant ARCategory: |
Wisdom: Exploring the Pinnacle of Human Virtues as a Central Link from Micromarketing to Macromarketing
–David Glen Mick, Thomas S. Bateman, and Richard J. Lutz [] []
The Cross-National Market in Human Beings
–Julia R. Pennington, A. Dwayne Ball, Ronald D. Hampton, and Julia N. Soulakova [] []
A Political Economy of Regulatory Failure in US Packaged Food Markets
–William H. Redmond [] []
Children’s Relative Influence in Family Decision Making in Urban China
–Laura A. Flurry and Ann Veeck [] [Google Scholar]
Fair Trade’s Dual Aspect: The Communications Challenge of Fair Trade Marketing
–Kirsty Michelle Golding [] [Google Scholar]
Advertising and the Hawaiian Pineapple Canning Industry, 1929–39
–Richard A. Hawkins [] []
Rethinking the Emergence of Relationship Marketing
–Mark Tadajewski and Michael Saren [] []