TOC: J Retailing
Introduction
Journal of Retailing, 85(1)
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Relevant ARCategory: |
Customer Experience Management in Retailing: An Organizing Framework
–Dhruv Grewal, Michael Levy, V. Kumar [] []
Customer Experience Management in Retailing: Understanding the Buying Process
–Nancy M. Puccinelli, Ronald C. Goodstein, Dhruv Grewal, Robert Price, Priya Raghubir, David Stewart [] []
Customer Experience Creation: Determinants, Dynamics and Management Strategies
–Peter C. Verhoef, Katherine N. Lemon, A. Parasuraman, Anne Roggeveen, Michael Tsiros, Leonard A. Schlesinger [] []
Communication and Promotion Decisions in Retailing: A Review and Directions for Future Research
–Kusum L. Ailawadi, J.P. Beauchamp, Naveen Donthu, Dinesh K. Gauri, Venkatesh Shankar [] []
Retailer Pricing and Competitive Effects
–Praveen Kopalle, Dipayan Biswas, Pradeep K. Chintagunta, Jia Fan, Koen Pauwels, Brian T. Ratchford, James A. Sills [] []
Why is Assortment Planning so Difficult for Retailers? A Framework and Research Agenda
–Murali K. Mantrala, Michael Levy, Barbara E. Kahn, Edward J. Fox, Peter Gaidarev, Bill Dankworth, Denish Shah [] []
Supply Chain Management and Retailer Performance: Emerging Trends, Issues, and Implications for Research and Practice
–Shankar Ganesan, Morris George, Sandy Jap, Robert W. Palmatier, Barton Weitz [] []
Choosing the Right Metrics to Maximize Profitability and Shareholder Value
–J. Andrew Petersen, Leigh McAlister, David J. Reibstein, Russell S. Winer, V. Kumar, Geoff Atkinson [] []
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