TOC: J Financial Services Mar
Introduction
Journal of Financial Services Marketing, 13(4)
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: : journals |
Relevant ARCategory: |
Cognitive drivers of suboptimal financial decisions: Implications for financial literacy campaigns
–Hooman Estelami [] []
Exploring the adoption of a service innovation: A study of Internet banking adopters and non-adopters
–Sena Ozdemir and Paul Trott [] []
The market structure effects of commercial bank entry into underwriting: Evidence from the league tables
–George J Papaioannou [] []
The impact of internal marketing on the perception of service quality in retail banking: A Ghanaian case
–Robert Ankomah Opoku, Nana Atuobi-Yiadom, Cathryn Serwaah Chong and Russell Abratt [] []
Understanding customers’ revealed satisfaction preferences: An order probit model for credit unions
–Gustavo Barboza and Kevin Roth [] [Google Scholar]
The application of a Planned Economy Country Risk Model to the assessment of market entry into the Chinese banking sector
–Susan Carpenter and Michael Vellat [] []
The riches of relevance
–Yolanda Noble [] []
Price management in financial services: Smart strategies for growth
–Tina Harrison [] []
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