TOC: J Mar Ed
Introduction
Journal of Marketing Education, 31(1)
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Relevant ARCategory: |
The Editor’s Corner
–Douglas J. Lincoln [] [Google Scholar]
Building a Marketing Curriculum to Support Courses in Social Entrepreneurship and Social Venture Competitions
–Regina Pefanis Schlee, Mary T. Curren, and Katrin R. Harich [] []
Student Evaluations of Teaching: Are They Related to What Students Learn?: A Meta-Analysis and Review of the Literature
–Dennis E. Clayson [] []
Student Self-Identity as a Critical Thinker: The Influence of Attitudes, Attitude Strength, and Normative Beliefs
–Kevin Celuch, Gary Black, and Bradley Warthan [] []
The Hot Seat: Profiling the Marketing Department Chair
–Praveen Aggarwal, Linda Rochford, and Rajiv Vaidyanathan [] []
Now It’s Personal: Antecedents and Outcomes of Rapport Between Business Faculty and Their Students
–Neil A. Granitz, Stephen K. Koernig, and Katrin R. Harich [] [Google Scholar]
Upgrading to Web 2.0: An Experiential Project to Build a Marketing Wiki
–John J. Cronin [] []
The Google Online Marketing Challenge and Research Opportunities
–Larry Neale, Horst Treiblmaier, Vani Henderson, Lee Hunter, Karen Hudson, and Jamie Murphy [] []