TOC: J Con Behaviour
Introduction
Journal of Consumer Behaviour, 8(2/3)
 : : : TOC
: : journals |
Relevant ARCategory: |
The meaning of style? Style reflexivity among Danish high school youths
–Dannie Kjeldgaard [] []
The importance of brands in the lunch-box choices of low-income British school children
–Stuart Roper, Caroline La Niece [] []
Consumer advisors revisited: What drives those with market mavenism and opinion leadership tendencies and why?
–Nicola E. Stokburger-Sauer, Wayne D. Hoyer [] []
Impulsive donation decisions during online browsing of charity websites
–Roger Bennett [] []
Exploring memory for product names advertised with humour
–Jochim Hansen, Madelijn Strick, Rick B. van Baaren, Mirjam Hooghuis, Daniël H. J. Wigboldus [] []