TOC: Intl J Tech Mar
Introduction
International Journal of Technology Marketing, 4(1)
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Relevant ARCategory: |
On the remedies to the traditional innovation life cycle model
–Ping Lan [] []
Marketing mixes for digital products: a study of the marketspaces in China
–Y. Wang, K.L. Wang, J.T. Yao [] []
Agent-based modelling of software market share evolution: the factors and simulations
–Liguo Yu, Srini Ramaswamy [] []
Show me the money: the business models of Linux players
–Roger Migdow, Sanjit Sengupta, Sameer Verma [] []
The impact of gender on the perceptions of and preferences for technology-based games
–Anne M. Brumbaugh [] []