TOC: Industrial Mar Man
Introduction
Industrial Marketing Management, 38(3)
 : : : TOC
: : journals |
Relevant ARCategory: |
Improving B2B marketing processes
–Peter J. LaPlaca [] []
Building trust in US–Japanese business relationships: Mediating role of cultural sensitivity
–Ritu Lohtia, Daniel C. Bello, Constance Elise Porter [] []
New printing technology and pricing
–Peter Hultén, Magnus Viström, Thomas Mejtoft [] []
Effects of employees’ perceived dependability on success of enterprise applications in e-business
–Jung-Yu Lai, Chun-Chieh Yang [] [Google Scholar]
Strategies for improving new product adoption in uncertain environments: A selective review of the literature
–Teck-Yong Eng, Giulia Quaia [] []
Business customers’ satisfaction: What happens when suppliers downsize?
–Jeffrey E. Lewin [] [Google Scholar]
The impact of strategic account managers’ behaviors on relational outcomes: An empirical study
–Paolo Guenzi, Laurent Georges, Catherine Pardo [] [Google Scholar]
A dyadic approach to the impact of differences in organizational culture on relationship performance
–Sjoerd Beugelsdijk, Carla Koen, Niels Noorderhaven [] []
On the creation and evaluation of e-business model variants: The case of auction
–Juneseuk Shin, Yongtae Park [] []
Future use intentions versus intensity of use: An analysis of corporate technology acceptance
–Blanca Hernandez, Julio Jimenez, M. José Martin [] []
Sales force social exchange in problem resolution situations
–Nick Lee, John W. Cadogan [] []