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TOC: Soc Mar Quart

Introduction

Social Marketing Quarterly, 15(1)

 : : : TOC

: : journals

 

Relevant ARCategory:  


Integration of Social Marketing Elements in the Design of a Physical Activity Program for Preschoolers
Laura Bellows; Jennifer Anderson; Patricia Davies; Catherine Kennedy [] []

Childhood Obesity Prevention in South Africa: Media, Social Influences, and Social Marketing Opportunities
W. Douglas Evans; Jonathan Blitstein; Christina Lynch; Anniza de Villiers; Catherine Draper; Nelia Steyn; Estelle V. Lambert [] []

Analysis of Public Service Announcements on National Television, 2001–2006
Andrea Fuhrel-Forbis; P. Gayle Nadorff; Leslie B. Snyder [] []

Developing and Launching the Government Social Franchise Model of Reproductive Health Care Service Delivery in Vietnam
Anh D. Ngo; Dana L. Alden; Nguyen Hang; Nhuan Dinh [] []

An Interview With Robert Donovan
Beverly Schwartz []

The Power of the Product P, or Why Toothpaste Is So Important to Behavior Change
Bill Smith [] []

Separating Products and Behaviors
Michael L. Rothschild [] []