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TOC: J Res Con

Introduction

Journal of Research for Consumers, 15

 : : : TOC

: : journals

 

Relevant ARCategory:  


When Does Consumer Empowerment Lead to Satisfied Customers? Some Mediating and Moderating Effects of the Empowerment-Satisfaction Link
Gary L. Hunter and Ina Garnefeld

Consumer Exit, Voice, and ‘Power’ on the Internet
S. Umit Kucuk

Title: The Retail Shopping Experience for Low-Literate Consumers
Roland Gau and Madhubalan Viswanathan