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TOC: J Con Mar

Introduction

Journal of Consumer Marketing, 26(1)

 : : : TOC

: : journals

 

Relevant ARCategory:  


Marketing medical implants: new challenges and concerns
Michael Mackert, Tracie Harrison [] []

Communicating healthy eating to adolescents
Kara Chan, Gerard Prendergast, Alice Grønhøj, Tino Bech-Larsen [] []

Devil wears (counterfeit) Prada: a study of antecedents and outcomes of attitudes towards counterfeits of luxury brands
Ian Phau, Min Teah [] []

Two dimensions of attribute importance
Russell Smith, Brant Deppa [] []

Increasing elder consumer interactions with information technology
Michelle Hough, Andrzej Kobylanski [] []

Shopping for loyalty: an executive’s wish list
Bruce Kerr [] [Google Scholar] •