TOC: Corporate Reputation Rev
Introduction
Corporate Reputation Review, 11(4)
 : : : TOC
: : journals |
Relevant ARCategory: |
Predicting Firm Reputation Through Content Analysis of Shareholders’ Letter
–John Geppert & Janice E Lawrence [] [Google Scholar]
Is Publication of the Reputation Quotient (RQ) Sufficient to Move Stock Prices?
–Steven E Abraham, Barry A Friedman, Raihan H Khan & Richard J Skolnik [] []
How can New Ventures Build Reputation? An Exploratory Study
–Antoaneta P Petkova, Violina P Rindova & Anil K Gupta [] []
Beyond Control: Crisis Strategies and Stakeholder Media in the Danone Boycott of 2001
–Mark Lee Hunter, Marc Le Menestrel & Henri-Claude de Bettignies [] []
Creating a Strategically Aligned Workforce
–Cees BM van Riel [] []
In Practice
Corporate Image Reinforcement in an Era of Terrorism through Integrated Marketing Communication
–Ram Herstein, Yoram Mitki & Eugene D Jaffe [] []
Brand Engagement and Brand Experience at BBVA, the Transformation of a 150 Years Old Company
–Angel Alloza [] []