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Sawtooth Software

Introduction

Sawtooth Software Conference 2009, Delray Beach, FL, 23-27 Mar 2009; Early bird registration deadline 30 Jan

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Sawtooth Software Conference 2009, March 23-27, Delray Beach, Florida, USA

Although the event is focused mainly toward practitioners, we have a number of prominent academics in marketing that will be participating as speakers or co-authors of presentations, including: Jordan Louviere (University of Technology, Sydney), Joel Huber (Duke), Seenu Srinivasan (Stanford), and John Hauser (MIT).

Details are:

Event: 14th Sawtooth Software Conference

Subject matter: Quantitative methods in marketing research, especially conjoint/choice analysis, market segmentation, hierarchical Bayesian estimation, and other related techniques

Dates: March 25-27, 2009

Venue: Delray Beach, Florida

Cost: $1,000

Format: 2.5 days of 30-minute papers presented by practitioners and academics

Website: