Lessons in Marketing from Films
Introduction
Cynthia Hanson is looking for resources for teaching marketing from films
: : : Posting
Does anyone have any resources for teaching marketing using movies? I have found a book called Movies to Manage By: Lessons in Leadership from Great Films, and I’m looking for something similar to teach lessons in marketing from film. I’d appreciate any resource recommendations. Thanks!
Cynthia B. Hanson, Ph.D.
Fred L. Proctor Sr. Professor of Business Administration
Greensboro College
815 W. Market Street
(336) 272-7102, ext. 349
Greensboro, NC 27401
hansonc@greensborocollege.edu