TOC: Intl Mar Rev
Introduction
International Marketing Review, 25(6)
 : : : TOC
: : journals |
Relevant ARCategory: |
Subsidiary size, internationalization, product diversification, and performance in an emerging market
–Yu-Ching Chiao, Chow-Ming Joseph Yu, Peng-Yu Li, Yi-Chuan Chen [] []
Cross-border interfirm cooperation: the influence of the performance context
–Claude Obadia [] []
The influence of marketing capabilities on economic international performance
–Andreu Blesa, Maria Ripollés [] []
The role of networks and matching in market entry to emerging retail markets
–Ulf Elg, Pervez N. Ghauri, Veronika Tarnovskaya [] []
E-readiness and trust: macro and micro dualities for e-commerce in a global environment
–Pierre Berthon, Leyland Pitt, Dianne Cyr, Colin Campbell [] []