TOC: J Mar Res
Introduction
Journal of Marketing Research, 45(6)
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Relevant ARCategory: |
The Dishonesty of Honest People: A Theory of Self-Concept Maintenance
–Nina Mazar, On Amir, Dan Ariely [] []
Commentaries and Rejoinder to "The Dishonesty of Honest People"
–Scott Rick, George Loewenstein, John R Monterosso, Daniel D Langleben, Nina Mazar, On Amir, Dan Ariely [] []
Interrupted Consumption: Disrupting Adaptation to Hedonic Experiences
–Leif D Nelson, Tom Meyvis [] []
The Effect of Partitions on Controlling Consumption
–Amar Cheema, Dilip Soman [] []
Remedying Hyperopia: The Effects of Self-Control Regret on Consumer Behavior
–Anat Keinan, Ran Kivetz [] []
Positive Consumer Contagion: Responses to Attractive Others in a Retail Context
–Jennifer J Argo, Darren W Dahl, Andrea C Morales [] []
Endogeneity and Individual Consumer Choice
–Dmitri Kuksov, J. Miguel Villas-Boas [] []
Who’s Got the Coupon? Estimating Consumer Preferences and Coupon Usage from Aggregate Information
–Andres Musalem, Eric T Bradlow, Jagmohan S Raju [] [Google Scholar]
Circles, Squares, and Choice: The Effect of Shape Arrays on Uniqueness and Variety Seeking
–Michal Maimaran, S. Christian Wheeler [] []
Strengthening Customer Loyalty Through Intimacy and Passion: Roles of Customer-Firm Affection and Customer-Staff Relationships in Services
–Chi Kin (Bennett) Yim, David K Tse, Kimmy Wa Chan [] []