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TOC: Industrial Mar Man

Introduction

Industrial Marketing Management, 37(7)

 : : : TOC

: : journals

 

Relevant ARCategory:  


Korean economic growth and marketing practice progress: A role model for economic growth of developing countries
Jinyong Lee, Peter LaPlaca and Farhad Rassekh [] []

A cross-national study of manufacturer’s power structures and control mechanisms: The moderating effect of group orientation culture?
Sungmin Ryu, Nizamettin Aydin and Jeonpyo Noh [] [Google Scholar]

The effects of customer justice perception and affect on customer citizenship behavior and customer dysfunctional behavior?
Youjae Yi and Taeshik Gong [] []

Differential effects of determinants on multi-dimensions of trade show performance: By three stages of pre-show, at-show, and post-show activities
Chang Hyun Lee and Sang Yong Kim [] []

Comparison of benefits of radio frequency identification: Implications for business strategic performance in the U.S. and Korean retailers
Eun Young Kim, Eunju Ko, HaeJung Kim and Chang E. Koh [] []

Industrial brand value and relationship performance in business markets — A general structural equation model
Sang-Lin Han and Hyung-Suk Sung [] []

The significance of trust and renqing in the long-term orientation of Chinese business-to-business relationships
Cheng Lu Wang, Noel Y.M. Siu and Bradley R. Barnes [] []

Does having a market orientation lead to higher levels of relationship commitment and business performance? Evidence from the Korean robotics industry
Charles R. Taylor, Kyung Hoon Kim, Eunju Ko, Myung Hwan Park, Dong Ryul Kim and Hak Il Moon [] []

Mobile technology usage and B2B market performance under mandatory adoption
Thae Min Lee and Cheol Park [] []

Salesperson’s innovation resistance and job satisfaction in intra-organizational diffusion of sales force automation technologies: The case of South Korea
Seong Do Cho and Dae Ryun Chang [] [Google Scholar]

The impact of the brand management system on brand performance in B–B and B–C environments
Jinyong Lee, Seong Yong Park, Ingee Baek and Chun-Seon Lee [] []

The role of contextual factors in relationship commitment of buyers to foreign suppliers: A survey of Korean importers
Kiran Karande, Jungbok Ha and Anusorn Singhapakdi [] []

Managerial perceptions of global pioneering advantage: Theoretical framework and empirical evidence in the U.S. and Korea
C. Anthony Di Benedetto and Michael Song [] []

Securing and managing an organization’s network legitimacy: The case of Motorola China
Brian Low and Wesley Johnston [] [Google Scholar]