TOC: Rev Mar Sci
Introduction
Review of Marketing Science, 5
 : : : TOC
: : journals |
Relevant ARCategory: |
A Model of Promotion-Free Retail Pricing of Durable Products
–Subramanian Balachander [] []
Designing Experimental Auctions for Marketing Research: The Effect of Values, Distributions, and Mechanisms on Incentives for Truthful Bidding
–Jayson L. Lusk, Corinne Alexander, and Matthew C. Rousu [] []
The Effect of Variability in Price on Consumer Brand Choice
–B. P. S. Murthi, Ernan Haruvy, and He Zhang [] []
Investigating the Relationship Between Advertising and Pricing in a Channel with Private Label Offering: A Theoretic Model
–Salma Karray and Guiomar Martín-Herrán [] []