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TOC: J Bus Res

Introduction

Journal of Business Research, 61(11)

 : : : TOC

: : journals

 

Relevant ARCategory:  


 

Applications of system dynamics in marketing: Editorial
George P. Richardson and Peter Otto [] []

Value network dynamics in 3G–4G wireless communications: A systems thinking approach to strategic value assessment
Margherita Pagani and Charles H. Fine [] []

Trend forecasting for stability in supply chains
Khalid Saeed [] []

Dynamic market impacts of generic dairy advertising
Charles F. Nicholson and Harry M. Kaiser [] []

Analyzing price and product strategies with a comprehensive system dynamics model—A case study from the capital goods industry
Andreas Größler, Tobias Löpsinger, Myrjam Stotz and H. Wörner [] []

Management fads and information delays: An exploratory simulation study
Eliot Rich [] []

Optimal pricing, production rate, and quality under learning effects
Pei-Chun Lin [] []

Identity theft: An exploratory study with implications for marketers
Eric M. Eisenstein [] []

A system dynamics model as a decision aid in evaluating and communicating complex market entry strategies
Peter Otto [] []

Putting the learning curve in context
J. Bradley Morrison [] []

Toward a sustainable email marketing infrastructure
Oleg V. Pavlov, Nigel Melville and Robert K. Plice [] []