TOC: J Mar Man
Introduction
Journal of Marketing Management, 24(5/6)
: : : TOC
: : journals |
Relevant ARCategory: |
Editorial
–Hart, Susan []
Cultural distance and psychic distance: refinements in conceptualisation and measurement
–Sousa, Carlos M.P.; Bradley, Frank [] []
The diffusion of e-commerce in UK SMEs
–Wilson, Hugh; Daniel, Elizabeth; Davies, Iain A. [] []
Understanding digital content marketing
–Rowley, Jennifer [] []
Maximising performance gains from cooperative marketing: understanding the role of environmental contexts
–Dickinson, Sonia J.; Ramaseshan, B. [] []
Customer portfolio planning in a business network context
–Eng, Teck-Yong [] []
Using music to influence cognitive and affective responses in queues of low and high crowd density
–Oakes, Steve; North, Adrian C. [] []
Child-brand relations: a conceptual framework
–Ji, Mindy F. [] []
Investing in consumer confidence through genetically modified labelling: an evaluation of compliance options and their marketing challenges for Australian firms
–D’Souza, Clare; Rugimbana, Robert; Quazi, Ali; Nanere, Marthin G. [] []
Influences on ethical and socially responsible shopping: evidence from the UK grocery sector
–Megicks, Phil; Memery, Juliet; Williams, Jasmine [] []
: : : TOC