TOC: Marketing
Introduction
Marketing, 38(4)
: : : TOC
: : journals |
Relevant ARCategory: |
ROMI – focusing on marketing investment return
–Mile Joviæ
Marketing and organizational aspects of HRM
–Dragutin Gutiæ
The Servqual dimensions unique to commercial banks
–Okan Veli Safakli
Marketing mix and competitiveness
–Slobodan Anðelkoviæ
Continuous research of consumer satisfacion in hotel business
–Miloš Jovanoviæ, Zorica Sagiæ
Creating the national brand
–Nebojša Davèik, Verica Bulovlæ
Interactivity of marketing and procurement
–Dragan Lazareviæ
Tourism experience, destination and event management
–Andriela Vitiæ
: : : TOC