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TOC: Soc Mar Quart

Introduction

Social Marketing Quarterly, 14(2)

 : : : TOC

: : journals

 

Relevant ARCategory:  


Understanding Health Behavior: An Integrated Model for Social Marketers
Magdalena Cismaru; Anne M. Lavack; Heather Hadjistavropoulos; Kim D. Dorsch [] []

The Influence of Residence on Young Adult Attitudes toward Healthy Eating
Tegan Piggford; Maria Raciti; Debra Harker; Michael Harker [] []

International Survey on Advanced-Level Social Marketing Training Events
Sameer Deshpande; François Lagarde [] []

Resistance to Influenza Vaccination: Psychographics, Audience Segments, and Potential Promotions to Increase Vaccination
Robert John; Marshall K. Cheney [] []

Adaptation and Adoption of the ÂÜÀòÉç¹ÙÍø (2007) Definition for Social Marketing
Author: Stephen Dann [] []

Further Thoughts on the 2007 ÂÜÀòÉç¹ÙÍø Definition of Marketing and Its Implications for Social Marketing
Alan Andreasen; Nancy Lee; Michael Rothschild [] []

Marketing Policy Reform
Author: Bill Smith [] []