Pricing
Introduction
Special issue of Journal of Product and Brand Management; Deadline 1 May
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CALL FOR PAPERS:
JOURNAL OF PRODUCT AND BRAND MANAGEMENT
SPECIAL ISSUE ON PRICING
(Submission Deadline: May 1, 2008)
The Journal of Product and Brand Management is soliciting manuscripts for a special issue on pricing, dedicated to the Behavioral Pricing Conference held at Drexel University in collaboration with the Fordham Pricing Center. Manuscripts which focus on pricing issues from behavioral, managerial and quantitative perspectives are of relevance to the Special Issue. While the following is a list of potential topics of interest, other related areas of research in pricing are also covered:
- Auction pricing
Biased price perceptions
Bundle pricing
Cross cultural price perceptions
Demographics and price responses
Elasticity estimation
Fairness in pricing
Information processing of price
International pricing
Negotiated pricing
Odd/even pricing
Price interaction & Marketing mix
Pricing strategy
Product mix pricing
Promotional pricing
Public policy and price controls
Quality inferences in prices
Quantity surcharges
Reference prices
Internet pricing
Yield pricing
The deadline for submissions is May 1, 2008. Submissions must be sent in Microsoft Word format to pricingconference@drexel.edu. Please consult for the submission guidelines and additional details on the conference
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