TOC: Psych & Mar
Introduction
Psychology and Marketing, 25(5)
 : : : TOC
: : journals |
Relevant ARCategory: |
Consumer choices under product option framing: Loss aversion principles or sensitivity to price differentials?
–Dipayan Biswas, Stacy Landreth Grau [] []
Understanding how technology paradoxes affect customer satisfaction with self-service technology: The role of performance ambiguity and trust in technology
–Devon S. Johnson, Fleura Bardhi, Dan T. Dunn [] []
Unique like everybody else? The dual role of consumers’ need for uniqueness
–Ayalla Ruvio [] []
An empirical investigation of framing effects in negotiations: A study of single-family home sales
–Carl L. Witte, Marko Grünhagen, James W. Gentry [] []