TOC: Mar Theory
Introduction
Marketing Theory, 8(1)
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: : journals |
Relevant ARCategory: |
Market practices and forms: introduction to the special issue
–Luis Araujo, Hans Kjellberg, and Rob Spencer [] []
Calculation, qualculation, calqulation: shopping cart arithmetic, equipped cognition and the clustered consumer
–Franck Cochoy [] []
Making and exchanging a second-hand oil field, considered in an industrial marketing setting
–John H. Finch and Virginia L. Acha [] []
The configuration of actors in market practice
–Per Andersson, Katarina Aspenberg, and Hans Kjellberg [] []
Marketing mobile futures: assembling constituencies and creating compelling stories for an emerging technology
–Elena Simakova and Daniel Neyland [] []