TOC: Intl J Tech Mar
Introduction
International Journal of Technology Marketing, 3(1)
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Relevant ARCategory: |
Adoption of stationary fuel cells: a focus group study with potential users
–Cornelia R. Karger, Richard Bongartz [] []
Exploring Marketing Information Systems (MkIS) selection and evaluation criteria: implications for suppliers
–Andreas Andronikidis, Christos Vassiliadis, Thomas Fotiadis, et al. [] []
Managing the innovative deployment of Information and Communication Technologies (ICTs) for Global Service Organisations
–Martin R. Fellenz, Mairead Brady [] []
Beyond the interoperability of telephony, VoIP and networking: self-realisation marketing contribution to value creation in telecommunications sector
–Emilio Jose Montero Arruda Filho, Fabio Cassia, Alberto Marino [] []
Marketing research and customer analytics: interfunctional knowledge integration
–Sharman Lichtenstein, David H.B. Bednall, Stewart Adam [] []
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