TOC: J Con Behaviour
Introduction
Journal of Consumer Behaviour, 6(6)
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: : journals |
Relevant ARCategory: |
Writing consumer research: the world according to Belk
–Stephen Brown, Hope Jensen Schau [] []
‘Mr. MASS motivations himself’: explaining Dr. Ernest Dichter
–Ronald A. Fullerton [] []
Consumer sophistication and the role of emotion on satisfaction judgments within credence services
–Tony Garry [] []
Cinemusical meanings in motion pictures: commerce, art, and Brando loyalty … or … De Niro, My God, To Thee
–Morris B. Holbrook [] []
Food for thought: a study of food consumption in postmodern US culture
–Maria Kniazeva, Alladi Venkatesh [] []