TOC: Intl J Nonprofit Voluntary Sector Mar
Introduction
International Journal of Nonprofit and Voluntary Sector Marketing, 12(4)
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Relevant ARCategory: |
Gift giving: an interdisciplinary review
–Adrian Sargeant, Lucy Woodliffe [] []
In the frame: investigating the use of mobile phone photography in museums
–Debra Leighton [] []
Libraries in transition to a marketing orientation: are librarians’ attitudes a barrier?
–Richard Parker, Carol Kaufman-Scarborough, Jon C. Parker [] []
Consumer attitudes towards self-referral with early signs of cancer: implications for symptom awareness campaigns
–Douglas Eadie, Susan MacAskill [] []
The international volunteering market: market segments and competitive relations
–Sara Dolnicar, Melanie Randle [] []
Just keep it simple: a field experiment on fundraising letters
–René Bekkers, Olaf Crutzen [] []
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