Environment Structure
Introduction
Environment Structure and Consumer Choice, Special issue of Psychology & Marketing, Edited by Benjamin Scheibehenne and Peter M. Todd; Deadline 31 Mar 2008
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Special Issue on "Environment Structure and Consumer Choice" in Psychology & Marketing
Guest editors: Benjamin Scheibehenne & Peter M. Todd
In this special issue on Environment Structure and Consumer Choice, we aim to bring together scholars from different disciplines working in common on when and how aspects of the decision environment influence consumer choice. The environment structure embraces features of the choice assortment and its context, including the number of options to choose from as well as different ways to describe, present, and combine the options. We invite papers on research that covers aspects of consumer choice behavior including likelihood of choice or deferral, ratings of satisfaction, and preference reversals, to name only a few. The interaction between choice environments and individual choice behavior is of growing interest in a variety of basic and applied fields, and the journal Psychology & Marketing brings researchers and practitioners in these fields together so that their work can inform and influence each other. Therefore, if you have current/recent work, empirical or theoretical, on the influence of environment structure on choice, we encourage you to consider this special issue as an outlet. All manuscripts will undergo blind peer-review to determine acceptability for the journal and the special issue. Manuscripts should be sent electronically to the Guest Editors for this Special Issue at scheibehenne@mpib-berlin.mpg.de. Please follow all manuscript preparation guidelines for Psychology & Marketing on the publisher’s web site, .
The deadline for submission is March 31, 2008. Please feel free to contact the Guest Editors beforehand to discuss your potential submission.
sincerely,
Benjamin Scheibehenne & Peter Todd
Max Planck Institute for Human Development & Indiana University