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TOC: Intl Mar Rev

Introduction

International Marketing Review, 24(6)

 : : : TOC

: : journals

 

Relevant ARCategory:  


Benevolence in the importer-exporter relationship: Moderating role of value similarity and cultural familiarity
Dong-Jin Lee, Moonkyu Lee, Jaebeom Suh [] []

Market, industry, and company influences on global product standardization
Thomas L. Powers, Jeffrey J. Loyka [] []

Project business: a distinct mode of internationalization
Richard A. Owusu, Maqsood Sandhu, Sören Kock [] []

The impact of ownership: Location-specific advantages and managerial characteristics on SME foreign entry mode choices
José Carlos Pinho [] []

An analytical review of the factors stimulating smaller firms to export: Implications for policy-makers
Leonidas C. Leonidou, Constantine S. Katsikeas, Dayananda Palihawadana, Stavroula Spyropoulou [] []