TOC: Mar Intel & Plan
Introduction
Marketing Intelligence & Planning, 25(7)
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: : journals |
Relevant ARCategory: |
A marketing paradox
–Mark E. Hill, John McGinnis, Jane Cromartie [] []
“Everything and nothing”: habits of simulation in marketing
–Douglas Brownlie [] []
Surf tribal behaviour: a sports marketing application
–Luiz Moutinho, Pedro Dionísio, Carmo Leal [] []
Information overload: a cross-national investigation of influence factors and effects
–Claudia Klausegger, Rudolf R. Sinkovics, Huan “Joy” Zou [] []
Characteristics of early adopters in mobile communications markets
–Juha Munnukka [] []
Linking quality improvement with patient satisfaction: a study of a health service centre
–Jackie L.M. Tam [] []
The influence of personal character on information communication and activity effect: An examination of non-profit cultural activities
–Shwu-Ing Wu [] []
An investigation of the effects of environmental claims in promotional messages for clothing brands
–Ian Phau, Denise Ong [] []
A new conceptual framework for business-consumer relationships
–Demetris Vrontis, Alkis Thrassou [] []
Editorial
–Farewell! []
: : : TOC