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TOC: Intl J Bank Mar

Introduction

International Journal of Bank Marketing, 25(7)

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Advertising and mutual fund asset flows
Timo Korkeamaki, Vesa Puttonen, Tom Smythe [] []

Learning mechanisms for designing corporate identity in the banking industry
Yoram Mitki, Ram Herstein, Eugene D. Jaffe [] []

Determinants of banks selection in USA, Taiwan and Ghana
Charles Blankson, Julian Ming-Sung Cheng, Nancy Spears [] []

Interaction channel choice in a multichannel environment, an empirical study
Jaume Gené Albesa [] []