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Communication Strategies

Introduction

International Communication Strategies of Technology or Knowledge Companies, Special issue of Corporate Communications: An International Journal, Edited by Lynn L. K. Lim and T. C. Melewar; Deadline 1 Oct 2008

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Corporate Communications: An International Journal

Special issue call for papers

International Communication Strategies of Technology or Knowledge Companies

This special issue welcomes papers with profound analysis of innovative theory, empirical research, case studies, or practice arising from international communication strategies in the technology and knowledge environments. The communication function in the technology and knowledge environment is more than the classical approaches to marketing, advertising and public relation. Companies are employing innovative communication strategies in hope to generate more venture capitalists’ interests from overseas to supplement the local business or investment. The developments of overseas alliances and partnerships as well depend on a company’s success in their international communication strategies.

Research studies on a wide variety of topics in relation to the international communication strategies of technology or knowledge companies, industries and economies will be suitable for this special issue and might include (but is not limited to) the following:

  • The role of international communication strategies in policy planning and marketing of technology companies.
  • How a company’s international communications influence business performance, technology marketing development and knowledge marketing?
  • The role of international communication strategies in service delivery of knowledge companies.
  • Do international communication strategies play a significant role in the venture capitalists interests?
  • The creation of effective international communication strategies for stakeholders’ management in a technology-based and knowledge based economy.
  • Does a company’s corporate social responsibility play a role in the international communication strategies of technology or knowledge companies?
  • The risk and crisis involved in international communication.
  • How international communication strategies help a knowledge-based company to develop a better recognition?
  • Human roles or software roles in international communication strategies.

Prospective contributors with queries concerning the potential suitability of topics, Guest Editors’ expectations, or additional requirements about this special issue are invited to contact directly by email either to Dr. Lynn Lim (lynnlklim@gmail.com) or Professor T.C. Melewar (. Submission should be between 4000 and 6000 words in length and articles should follow the author guidelines as specified by the journal ().

Deadline for submissions : October 1, 2008
Notification to authors : January 30, 2009
Deadline for revisions : March 1, 2009
Publication : July, 2009

Papers should be submitted as electronic attachments in MS Word file to the Guest Editors:

Dr. Lynn L. K. Lim
School of Business and Social Sciences,
Roehampton University,
Email: lynnlklim@gmail.com

Professor T. C. Melewar
Brunel Business School,
Brunel University,
Email: t.c.melewar@brunel.ac.uk