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TOC: Psych & Mar

Introduction

Psychology and Marketing, 24(10)

 : : : TOC

: : journals

 

Relevant ARCategory:  


Privacy attitudes and privacy-related behavior
Patricia A. Norberg, Daniel R. Horne [] []

Customer retention when the customer’s future usage is uncertain
Tiffany Barnett White, Katherine N. Lemon, John E. Hogan [] []

Gratitude, delight, or guilt: The role of consumers’ emotions in predicting postconsumption behaviors
Isabella Soscia [] []

Does santa have a great job? Gift shopping value and satisfaction
Barry J. Babin, Christine Gonzalez, Christina Watts [] []