TOC: J Intl Cons Mar
Introduction
Journal of International Consumer Marketing, 20(1)
 : : : TOC
: : journals |
Relevant ARCategory: |
Editorial
–Erdener Kaynak []
Exploring Crowding Effects on Collectivists’ Emotions and Purchase Intention of Durable and Non-Durable Goods in East Asian Night Markets
–Couchen Wu, Chi-Cheng Luan [] []
Consumer Choice of Airlines in Malaysia: A Synthesis of Perspectives from Participants in the Air Travel Market
–Philemon Oyewole, Muthulakshmi Sankaran, Pravat Choudhury [] []
Exploring Factors Affecting Consumer Intention to Use Mobile Advertising in Taiwan
–Kenneth C. C. Yang [] []
Conceptualizing Inter-Attitudinal Conflict in Consumer Response to Foreign Brands
–Gillian Rice, Nittaya Wongtada [] []
Acculturation and Discrimination in the Global Market Place: The Case of Hispanics in the U.S.
–Rick T. Wilson [] []