TOC: J Intl Cons Mar
Introduction
Journal of International Consumer Marketing, 19(4)
 : : : TOC
: : journals |
Relevant ARCategory: |
Editorial
–Erdener Kaynak []
Analyzing Variety Seeking Behavior Using Panel Data
–Esther P. Y. Tang, Iris O. K. Chin [] []
A Multivariate Model of Perceived Quality in a Developing Country
–M. Humayun Kabir Chowdhury, Syed S. Andaleeb [] []
Cross-Cultural Differences of Price-Perceived Quality Relationships
–Myung-Soo Jo, Emine Sarigollu [] []
Fast Food Marketing and the African American Consumers: The Impact of Socio-Economic and Demographic Characteristics
–Philemon Oyewole [] []
A Meta-Analysis of Studies on the Determinants of Standardization and Localization of International Marketing and Advertising Strategies
–Hongsik John Cheon, Chang-Hoan Cho, John Sutherland [] []