TOC: J Services Mar
Introduction
Journal of Services Marketing, 21(5)
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Relevant ARCategory: |
Services business markets: a further view of a new reality or a blurred landscape?
–Katherine Tyler, Mark Patton, Marco Mongiello, Derek Meyer [] []
Service packaging: key to successful provisioning of ICT business solutions
–Mika Hyötyläinen, Kristian Möller [] []
An assessment of customer service in business-to-business relationships
–Judy Zolkiewski, Barbara Lewis, Fang Yuan, Jing Yuan [] []
The shift in sales organizations in business-to-business services markets
–Arun Sharma [] []
The role of trust in financial services business relationships
–Katherine Tyler, Edmund Stanley [] []
A re-examination of the relationship between value, satisfaction and intention in business services
–Graham Whittaker, Lesley Ledden, Stavros P. Kalafatis [] []
Segment differences in the asymmetric effects of service quality on business customer relationships
–Simona Stan, Kenneth R. Evans, Charles M. Wood, Jeffrey L. Stinson [] []
Key drivers of university-industry relationships: the role of organisational compatibility and personal experience
–Carolin Plewa, Pascale Quester [] []