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TOC: J Mar Ed

Introduction

Journal of Marketing Education, 29(2)

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Relevant ARCategory:  


August, 2007

The Editor’s Corner
Douglas J. Lincoln []

I Can Start That JME Manuscript Next Week, Can’t I? The Task Characteristics Behind Why Faculty Procrastinate
David S. Ackerman and Barbara L. Gross [] []

A Philosophy of Teaching . . . and More
Lawrence B. Chonko [] []

Designing Discussion Activities to Achieve Desired Learning Outcomes: Choices Using Mode of Delivery and Structure
Pookie Sautter [] []

Structured Case Analysis: Developing Critical Thinking Skills in a Marketing Case Course
Joanne M. Klebba and Janet G. Hamilton [] [] Journal of Marketing Education 2007;29 132-139

The Interdependence of the Factors Influencing the Perceived Quality of the Online Learning Experience: A Causal Model
James W. Peltier, John A. Schibrowsky, and William Drago [] []

Does Marketing Attract Less Ethical Students? An Assessment of the Moral Reasoning Ability of Undergraduate Marketing Students
Carmel Herington and Scott Weaven [] []

A Replicable, Zero-Based Model for Marketing Curriculum Innovation
Norm Borin, Lynn E. Metcalf, and Brian C. Tietje [] []

Using the Diary Method to Deal With Social Loafers on the Group Project: Its Effects on Peer Evaluations, Group Behavior, and Attitudes
Curt J. Dommeyer [] []