TOC: Intl J Nonprofit Vol Sector Mar
Introduction
International Journal of Nonprofit and Voluntary Sector Marketing, 12(3)
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Relevant ARCategory: |
2007
New perspectives on arts and nonprofit marketing
–Lucy Woodliffe, Roger Bennett [] []
Social marketing in action – geodemographics, alcoholic liver disease and heavy episodic drinking in Great Britain
–Jane Powell, Alan Tapp, Emily Sparks [] []
Marketing of cultural institutions in French-speaking Switzerland
–François H. Courvoisier, Fabienne A. Courvoisier [] []
Visitor orientation and its impact on the financial situation of cultural institutions in Germany
–Andrea Hausmann [] []
Reliable entertainment: Spanish consumers’ preferences regarding a film’s country of origin
–Ercilia García-Álvarez, Nela Filimon, Jordi López-Sintas [] []
Getting the picture: programme awareness amongst film festival customers
–Elinor Unwin, Finola Kerrigan, Kathryn Waite, David Grant [] []
A critical review of forms of corporate community involvement: from philanthropy to partnerships
–Maria May Seitanidi, Annmarie Ryan [] []
The extent of excessive or insufficient fundraising among US arts organizations and the effect of organizational efficiency on donations to US arts organizations
–Nicholas P. Marudas, Fred A. Jacobs [] []
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